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De consumidor a persona - Short Film - Part 5 View Series View This Episode

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Spain

Comercio Justo, or “Fair Trade” products are often seen in “socially conscious” retailers like health and “whole” food shops. It presents a novel approach to doing business that takes into account social and environmental factors in its pricing to consumers and directly compensates commodity food producers, like coffee and cocoa farmers. Here proponents explain the philosophy from several different vantage points.

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